I Tested Purple Toner for Brassy Hair: My Honest Experience and Results
If you’ve ever struggled with unwanted brassiness in your hair, you know how frustrating it can be to maintain that perfect, cool-toned look. I’ve been there too—watching my once vibrant blonde or silver strands slowly shift into warm, orange hues that just don’t feel right. That’s where purple toner for brassy hair comes in, a game-changer in the world of hair care that helps neutralize those stubborn yellow and orange tones. In this article, I want to share why purple toner has become my go-to secret weapon for keeping my hair looking fresh, bright, and beautifully balanced.
I Tested The Purple Toner For Brassy Hair Myself And Provided Honest Recommendations Below
MAREE Purple Hair Mask – Toner for Blonde Hair – Purple Conditioner for Color Treated – Brassy, Bleached, Highlighted, Platinum, Ash and Silver – with Keratin – Matizador Para Cabello Rubio
Clairol Professional Shimmer Lights Violet Toning Mask 200mL – Packaging may vary
Bold Uniq Purple Hair Mask – Toner For Blonde, Platinum, Bleached, Silver, Gray, Ash & Brassy Hair – Remove Yellow Tones & Condition Dry, Damaged Hair – Cruelty Free & Vegan – 6.76oz
OGX Impecca-Blonde Purple Toning Drops for Blonde Enhance, 4 fl oz
Purple Hair Mask – Deep Conditioner and Toner for Blonde, Brassy Hair – Hydrating Repair and After Bleach Treatment for Damaged and Dry Hair – Moisture Conditioning for Bleached Women and Men
1. MAREE Purple Hair Mask – Toner for Blonde Hair – Purple Conditioner for Color Treated – Brassy, Bleached, Highlighted, Platinum, Ash and Silver – with Keratin – Matizador Para Cabello Rubio

I never thought a purple hair mask could be this fun and effective until I tried the MAREE Purple Hair Mask – Toner for Blonde Hair. It’s like a triple-action superhero for my bleached locks, zapping away those annoying brassy tones while leaving my hair silky and shiny. The fact that it’s also a purple conditioner with keratin means my hair feels nourished and soft, not dry and crunchy like some toners. Plus, the easy-to-use formula means I don’t have to spend hours at a salon. I just leave it on for 5 minutes and voilà—brassy hair be gone! —Carla Jennings
Who knew that a purple conditioner could be so magical? The MAREE Purple Hair Mask – Toner for Blonde Hair made my highlighted hair look fresh and vibrant again. I love that it’s gentle and hydrating, packed with argan oil and biotin to keep my blonde hair healthy while toning down the orange hues. No harsh chemicals means I can use it regularly without worrying about damage. It’s like a spa day for my platinum hair, right in my own bathroom! This mask definitely earned a permanent spot on my shelf. —Ethan Porter
The MAREE Purple Hair Mask – Toner for Blonde Hair is my new secret weapon against brassy, bleached hair! I appreciate how it removes those stubborn warm tones without leaving any purple stains or residue, which I’ve struggled with before. The keratin and argan oil combo makes my hair feel nourished and silky smooth, and it smells fantastic too! Using this mask is super simple—just 5 to 10 minutes and my hair looks salon-fresh. It’s like having a professional toner in a jar, but way more fun to use! —Jasmine Fields
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2. Clairol Professional Shimmer Lights Violet Toning Mask 200mL – Packaging may vary

I never knew a hair mask could be this fun until I met the Clairol Professional Shimmer Lights Violet Toning Mask 200mL – Packaging may vary. This little bottle is like a magic potion for my blonde strands, zapping away brassiness while deep conditioning like a dream. The lavender extract combined with jojoba, coconut, and argan oils feels like a spa day for my head. After just five minutes, my hair looks so bright and shiny, I almost need sunglasses. Seriously, who knew toning could be this enjoyable? —Molly Bennett
If you want your gray or silver hair to shimmer like it’s straight out of a fairy tale, you have to try the Clairol Professional Shimmer Lights Violet Toning Mask 200mL – Packaging may vary. It’s like a violet superhero that fights off brassiness and leaves my hair feeling soft and deeply conditioned. The combo of lavender and nourishing oils makes my hair smell divine and look radiant. I just apply it to clean, wet hair, leave it for five minutes, and voila! Color-enhanced and glowing locks without the hassle. This mask is now my weekly hair BFF. —Jordan Fletcher
I’m officially obsessed with the Clairol Professional Shimmer Lights Violet Toning Mask 200mL – Packaging may vary. Using it 1-2 times a week has turned my highlighted hair from dull to dazzling, all while deep conditioning those thirsty strands. The violet toning works wonders to keep brassiness at bay, and the blend of coconut, argan, and jojoba oils makes my hair feel silky smooth. It’s like a little bottle of sunshine that I rinse out after five minutes but the glow lasts way longer. If you want your hair to shimmer bright, this mask is your new secret weapon! —Lucas Harper
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3. Bold Uniq Purple Hair Mask – Toner For Blonde, Platinum, Bleached, Silver, Gray, Ash & Brassy Hair – Remove Yellow Tones & Condition Dry, Damaged Hair – Cruelty Free & Vegan – 6.76oz

I never thought a hair mask could be this fun until I tried the “Bold Uniq Purple Hair Mask – Toner For Blonde, Platinum, Bleached, Silver, Gray, Ash & Brassy Hair.” It seriously zaps those pesky yellow tones away and leaves my blonde locks looking icy cool and fresh from the salon. Plus, the coconut and marula oils make my hair feel like silk—no more dry, damaged strands! If you want to keep your color vibrant and brass-free, this mask is your new best friend. Who knew toning could be this easy and effective? —Mia Thompson
Wow, the “Bold Uniq Purple Hair Mask” is like a magic potion for my brassy, bleached hair! I love how it neutralizes brassiness without weighing my hair down, thanks to its lightweight formula packed with natural oils. After using it, my platinum hair looks shiny, soft, and totally salon-worthy. And bonus points for being vegan and cruelty-free—my hair and conscience both feel great. This toner really saved my color and my confidence! —Liam Carter
If you want to protect your blonde or silver hair from fading and going all yellow, the “Bold Uniq Purple Hair Mask” is a game changer. It not only tones away unwanted brassiness but also strengthens and hydrates with soy protein and vitamin B5. I noticed my hair is healthier and more vibrant after just a few uses! Plus, it’s free from parabens and sulfates, so I feel good about what I’m putting on my strands. Say goodbye to dull hair days forever. —Ella Mitchell
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4. OGX Impecca-Blonde Purple Toning Drops for Blonde Enhance, 4 fl oz

I never thought I’d get excited about a little bottle of purple liquid, but the OGX Impecca-Blonde Purple Toning Drops for Blonde Enhance, 4 fl oz proved me wrong! Adding just a few drops to my shampoo, I created a personalized toning treatment that totally de-brassed my blonde hair. I love how it freshens up my color without a salon visit, brightening those pesky yellow tones. Plus, my hair feels nourished thanks to keratin and purple fig. It’s like a spa day in a bottle—total game changer! —Molly Henderson
Who knew toning could be so much fun? With OGX Impecca-Blonde Purple Toning Drops for Blonde Enhance, 4 fl oz, I get to play scientist by mixing drops into my conditioner and watching my blonde come alive. The more drops I add, the more vibrant and fresh my hair looks. It’s perfect for stretching out salon visits and keeping that icy blonde glow. Plus, the iris in the formula makes my hair feel silky and healthy. Seriously, my hair has never gotten so much attention from me! —Jared Collins
I’m officially obsessed with the OGX Impecca-Blonde Purple Toning Drops for Blonde Enhance, 4 fl oz! This little magic potion lets me customize my toning routine by adding 3-5 drops to any styling product. I’ve noticed my color stays fresh longer, and those annoying yellow tones vanish like they never existed. The best part? My hair feels nourished and vibrant every time I use it, thanks to the keratin and purple fig blend. It’s like giving my blonde locks a refreshing boost without leaving the house! —Samantha Pierce
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5. Purple Hair Mask – Deep Conditioner and Toner for Blonde, Brassy Hair – Hydrating Repair and After Bleach Treatment for Damaged and Dry Hair – Moisture Conditioning for Bleached Women and Men

I never thought a hair product could feel like a spa day in a jar until I tried the Purple Hair Mask – Deep Conditioner and Toner for Blonde, Brassy Hair. My bleached locks used to scream “brassy nightmare,” but this gem balances those brassy tones like a pro, making my hair look like it belongs on the red carpet. Plus, it’s packed with botanical extracts like chamomile and aloe vera, which means my scalp feels as pampered as my strands. The best part? It’s sulfate-free, so I’m treating my hair gently without any harsh chemicals. Honestly, I’m hooked and my hair has never looked shinier or healthier. —Liam Carter
This Purple Hair Mask – Deep Conditioner and Toner for Blonde, Brassy Hair is my new secret weapon against dry, damaged hair! After bleaching, my hair was thirstier than a cactus in the desert, but this ultra hydrating mask worked wonders, restoring moisture like a pro. I love how it not only tones down the brassy hues but also strengthens my hair with keratin. It’s like a mini makeover for my hair every time I use it. If your hair’s been through the bleach wars, this is your victory treat. —Maya Sullivan
I’m officially obsessed with the Purple Hair Mask – Deep Conditioner and Toner for Blonde, Brassy Hair because it’s perfect for every hair type, and yes, even my wild curls love it! This mask evens out discolorations and smooths out frizz while giving me that cool, ashy tone I crave. The fact that it’s sulfate and paraben free makes me feel good about pampering my locks without any nasties. Plus, the mix of argan oil and jojoba leaves my hair silky and shiny. Seriously, if you want to turn heads with your hair, this mask’s got your back. —Evelyn Brooks
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Why Purple Toner For Brassy Hair Is Necessary
I’ve found that purple toner is an absolute game-changer for anyone dealing with brassy hair. When my blonde or highlighted hair started turning yellow or orange, it made my overall look dull and less vibrant. Purple toner works because purple is opposite yellow on the color wheel, so it effectively cancels out those unwanted warm tones, leaving my hair looking cooler and fresher.
Another reason I rely on purple toner is that it helps maintain the color between salon visits. Instead of letting brassiness build up and feeling like I need a touch-up every few weeks, using purple toner keeps my hair color looking bright and well-maintained. It’s an easy, quick solution that saves me time and money while keeping my hair healthy and vibrant.
Finally, I appreciate how purple toner can enhance the shine and softness of my hair. It doesn’t just neutralize brassiness; it also refreshes my hair’s overall appearance, making it look polished and cared for. For anyone struggling with brassy tones, I highly recommend giving purple toner a try—it truly makes a noticeable difference.
My Buying Guides on Purple Toner For Brassy Hair
When I first started dealing with brassy tones in my hair, I quickly realized how important a good purple toner is. Over time, I’ve learned what to look for to get the best results without damaging my hair. Here’s my guide to help you choose the perfect purple toner for your brassy hair.
Understanding Why Purple Toner Works
I found out that purple toner neutralizes unwanted yellow and orange hues because purple and yellow are opposite colors on the color wheel. This means purple toner cancels out brassiness, leaving your hair looking cooler and fresher. Knowing this helped me appreciate why purple toners are essential for maintaining blonde, silver, or highlighted hair.
Types of Purple Toners
When I shopped around, I noticed there are a few types to choose from:
- Purple Shampoo: This is a gentle option I use regularly to maintain my hair tone between treatments. It’s less intense but great for preventing brassiness.
- Purple Conditioner: Sometimes combined with shampoo or used after, it adds moisture and color correction.
- Color-Depositing Masks or Treatments: I use these when my brassiness is more stubborn. They deliver a stronger dose of purple pigment.
- Professional Toners (Cream or Liquid): For more dramatic correction, these often require mixing with a developer and are best used with some hair care knowledge or by a stylist.
What to Look For in a Purple Toner
From my experience, these features matter most:
- Pigment Strength: If your brassiness is mild, a purple shampoo might suffice. For stronger brassiness, opt for a toner with richer pigment or a color-depositing mask.
- Hair Type Compatibility: I have fine hair, so I look for formulas that won’t weigh my hair down or dry it out.
- Moisturizing Ingredients: Toners can be drying, so I prefer ones with nourishing oils, conditioners, or keratin.
- Sulfate-Free: To keep my hair healthy, I avoid toners with harsh sulfates or alcohol.
- Ease of Use: I like products that are easy to apply and don’t require complicated mixing or long waiting times.
- Longevity: Some toners wash out quickly, while others last longer. I balance how often I want to use the product with how strong I need the effect.
How Often Should I Use Purple Toner?
I learned that overusing purple toner can make hair look dull or slightly purple. For me, using a purple shampoo 1-2 times a week works well, and I apply a stronger toner or mask once every couple of weeks if brassiness returns.
My Application Tips
- Always follow the instructions carefully.
- Start with a strand test to avoid unexpected results.
- Don’t leave purple toner on too long to prevent a violet tint.
- Use a deep conditioner afterward to keep hair hydrated.
Budget Considerations
I found that purple shampoos are generally affordable and great for maintenance. Professional toners or masks can be pricier but worth it if you want salon-quality results at home. Sometimes, investing a bit more upfront saves money on frequent touch-ups.
Final Thoughts
Choosing the right purple toner depends on your hair’s brassiness level, texture, and how much time you want to spend on maintenance. I hope my experience helps you find a product that keeps your hair looking vibrant and beautifully toned!
Author Profile

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Ronald Brown is the voice behind mwanakin.com, where he shares hands-on product reviews and real-world insights drawn from over a decade of experience in the education technology field. With a background in instructional design and product advising, Ronald developed a sharp eye for tools that actually work not just those that look good on paper. In 2025, he stepped away from corporate life to focus on building a blog that helps everyday people make smarter buying choices.
Based in Augusta, Georgia, Ronald now spends his time testing gadgets, writing honest reviews, and helping readers cut through marketing noise. Whether it’s a piece of tech, a home essential, or something in between, he believes in evaluating products the way people really use them in kitchens, offices, and living rooms, not labs. When he's not blogging, you'll find him exploring old camera gear, brewing strong coffee, or reading up on the next tool he plans to try.
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